News: H&M and David Beckham

H & M one of the most famous fashion brands worldwide, and the footballer most widely advertised, David Beckham have joined forces to launch a new line of underwear and will go on sale in a few months.While the player announced recently that he would get his own fashion brand, now teams up with H & M for a long time as it seems, the fashion company hopes to take every year new and new collections of lingerie designed by Beckham to thereby constitute a new line in the long term and that will be sold in more than 1,800 stores in 40 countries have.Apparently the intention of H & M is to match the launch of these shorts with the upcoming Valentine's Day 2012 to thereby attract the female audience to buy Beckham designs to their partners.

http://www.blogtendencias.com/2011/08/11/hm-y-david-beckham-juntos/